Posts tagged Marketing London
Why you should create a living, breathing person out of your brand

Think of some of your favourite brands. If you were describing them as a person to someone, how easy is that to do? With some brands such as Nike and Virgin I can really get a sense of who they’d be as a living, breathing person.

“Yes but those brands have huge budgets, there’s no way I could achieve that, especially for a B2B business, right?” 

Wrong.

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