As many of you will already know, it’s International Women’s Day on Thursday. We feel as though one day is simply not enough time to get all the celebrating, noise-making and general foot-stomping we need to do completed, so we’ve decided to eek it out into a whole week (who knows, we might make it the whole year). Given the momentum that the conversations around #Vote100, #MeToo and #TimesUp have driven, and the somewhat mixed feelings we’ve all had about the harrowing, but all-too-common stories that have been shared, we believe that now is the time to act.
Our favourite places from six months in this pretty little city
We can hardly believe it but our half a year in the Dutch capital is at an end, and neither of us have been hit by a bike OR fallen into a canal (although we don’t want to speak too soon, there are still a few days left!). We’ve well and truly made the most of our time here, having all sorts of adventures and getting stuck into the Amsterdam way of life, so we thought there would be no better way to say goodbye than writing a rundown of our favourite places to eat, drink and be merry for you to enjoy.
The day is here! 6th February 2018 officially marks 100 years since propertied women over 30 got the right to vote in the UK. Although there was work to be done after this day to achieve full voting equality, this was still a momentous moment for women, and a great victory for the Suffragettes who had battled for so long to secure the right to vote.
Who knows where Jess and I would be right now had these women (and men) not fought so hard for equality all those years ago? A big part of what we do involves continuing the conversation around gender injustice and highlighting the very long road we still need to travel along to achieve full equality and visibility for the big issues still affecting women today.
2017 has been an incredible year for us. From beating the January blues on a Mexican beach in January to our big move over to Amsterdam at the end of the summer, it has been ALL GO! So, through all the madness, chaos and ridiculous antics we wanted to take a pause, take a breath and share the five biggest things we’ve learned this year and what they mean to each of us.
Yesterday morning Nat and I dragged ourselves out of bed to walk through the dark and blustery streets of Amsterdam and attend the SheSays Amsterdam “How to hustle like a pro” negotiation workshop. Now, I’ve been to my fair share of talks/workshops and a lot of the time they are very hit and miss. Whether that’s because of an uninspiring subject matter, or a lack of vision/intent with the content presented, you can sometimes leave feeling frustrated that the only benefit of attending was an Instagram Story and a free croissant. However, the “How to hustle like a pro” workshop completely exceeded my expectations, they smashed it.
Nat and I re-located to Amsterdam nearly 3 months ago now. Within that time, we’ve been lucky enough to explore and get to know this amazing city. As freelancers working remotely it was important we found some great co-working spaces / coffee shops where we could continue our hustle and also get down to work.
So we’ve collated our top 5 spots to hang out and “get s**t done”.
Tennis superstar and all round rugged national treasure Andy Murray has spoken out on gender equality within sport in an article to the BBC and the fact that female tennis players make the same sacrifices as their male counterparts.
By using his position as world number three and generally ‘guy who people take seriously’ he has politely condemned the assumption that male tennis players are more dedicated, more hard-working and more successful. The tennis world already seems to be leading the pack when it comes to gender equality in sport with both men and women receiving equal prize money at major tournaments, but luckily the conversation didn’t stop there. Andy Murray’s comments remind us that just because progress has been made, it doesn’t mean the war is won.
"Personal branding is the practice of people marketing themselves and their careers as brands. ...Personal branding is essentially the ongoing process of establishing a prescribed image or impression in the mind of others about an individual, group, or organisation." Wikipedia
When we started Mac&Moore I quickly identified that to create an impact and get noticed we were going to have to think carefully about our personal brand. Our business is a reflection of us and an instant first impression on any potential customer. There is no mistaking that we’re two independent young women with a point of view from current advertising trends to our disdain for mansplaining. Especially in the ever-changing digital world it’s important to show your personality, values and opinions whilst standing out. We’ve found humans connect with stories and content that resonate with them.
Why would you relocate a one year old business from London to Amsterdam?
June 2017 was a fantastic time of year. Kicking off the summer in true London style with rooftop bar openings and street food markets popping up ready to ply greedy sun-seekers with Pimms. The other reason that June was so enjoyable was that the business we never thought we’d set up turned one year old. This was both totally exciting and quite terrifying in equal measure because if something has worked for a year … It’s safe to say it should carry on working. My business partner Jess and I have spent the past year establishing our marketing company, building up a roster of clients and getting bedded into the ‘running your own business’ game.